Ali Koç Highlights Fenerium’s Transformation: From €3M to €27M in Profit

The event took place at Fenerbahçe‘s Lefter Küçükandonyadis Training Facilities in Dereağzı, with President Ali Koç, board members Burak Çağlan Kızılhan, Sertaç Komsuoğlu, Hulusi Belgü, Esin Güral Argat, and Ford Trucks Deputy General Manager Emrah Duman among the attendees.

“Fenerium Is Generating Significant Revenue”

Before the ceremony, Ali Koç visited the truck designed as a mobile store, tried out Fenerium products, and made purchases. During his speech, he emphasized the importance of the project developed by Samet Köse, stating:

“When expenses are high, and funds are limited, projects like this are crucial. This vehicle is 100% locally produced. Some may think Ford donated this truck to us, but that’s not the case. From its engineering to its smallest details, it’s a local product, used in many countries. Fenerium is generating significant revenue, and hopefully, it will continue to do so. Some might say, ‘Fenerium should buy its trucks with its own earnings,’ but that revenue goes directly to the club. I thank Samet Köse immensely. What sets Fenerbahçe apart is its fans‘ extraordinary generosity when it comes to supporting the club. These trucks are a great addition to Fenerium.”

Fenerium’s Profit Soars

Expressing satisfaction with Fenerium’s sales performance, Ali Koç added:

“Fenerium used to make €3 million in annual profit; now, that figure has risen to €27 million. We’re pleased with the designs as well. We offer a variety of products, not just jerseys, and our baby, children’s, and women’s collections are performing very well.”

Largest Store is Fenerium.com

“Fenerium has transformed from an analog company into one managed through digital processes. Many think our largest store is the one beneath the stadium, but it’s actually our online store. Under Esin Güral Argat’s leadership, Fenerium has gained tremendous momentum,” Koç concluded.